OWNLY's new solution for smaller financial advisors has "QPLIX inside"

PRESS RELEASE 

OWNLY expands multi-asset management solution for independent asset managers with backend solutions from QPLIX  
 
Hamburg / Munich, 6 December 2023: Hamburg-based OWNLY FinTech GmbH is developing an easy-to-use asset management platform to meet the growing demand from independent asset managers for digital solutions in cooperation with QPLIX. For QPLIX, the cooperation offers the opportunity to provide IFAs and asset managers who do not need all the features of the complete QPLIX platform with centralised digital asset management applications in a lean and cost-effective version via the OWNLY platform. 

"Our offering is aimed at independent financial advisors and asset managers who serve the market segment of wealthy clients. Their clients increasingly expect up-to-date dashboards and easy-to-understand reports. However, the mostly manageable complexity of the assets under management often does not require the scope of services of the complete QPLIX platform with its almost unlimited technical possibilities," says Dr Nicholas Ziegert, CEO of OWNLY FinTech GmbH. "The cooperation with QPLIX now enables us to provide this market segment with a customised offering that draws on some of the central applications of the QPLIX wealth tech platform in the background. 

The OWNLY platform has an optimised user interface that focuses on the essential functions of a wealth management platform. This significantly reduces complexity for the user and makes technical solutions of the QPLIX platform accessible to wealth managers for whom the actual QPLIX platform would be too expensive. "The collaboration with OWNLY is a win-win-win situation for all parties involved," says Kai Linde, Co-Founder and Co-CEO of QPLIX. "Wealth managers will be able to utilise some key features of the leading wealth management technology platform in a slimmed-down and affordable version. OWNLY is expanding the possibilities of its platform and its target group for its clients - and QPLIX will be able to serve wealth managers, at least indirectly via OWNLY, for whom the complete QPLIX platform with all its functionalities would be too complex and too expensive."  

Philipp Besser, Director Business Development at QPLIX, adds: "QPLIX is thus reaching new user groups and OWNLY is expanding the functions of its platform. For a specific segment within the target group of asset managers, the strengths of the two platforms complement each other ideally and the joint product will set new standards in its class in terms of price-performance ratio."   
 
Synergies arise because OWNLY can significantly expand its strength of presenting complex financial relationships in intuitively usable dashboards and analyses through the possibilities of QPLIX, without losing clarity in practical application. "Although our new solution offers more detailed functions for administrators, the reports remain easy to understand for their clients," says Ziegert.  

Put simply, customers use the front end of the new OWNLY solution and access the QPLIX back end via data interfaces for some specialised use cases. Linde: "The motto of our cooperation is: Easy UX meets high-end financial asset management." 

The new "OWNLY Advisor" product will be available from the 1st quarter of 2024.