In 2024, QPLIX once again analyzed real portfolios of independent asset managers together with the Institut für Vermögensaufbau (IVA) in the market study “Trendmonitor Vermögensverwaltung (TMVV)”. Included again: the 20 favorite stocks of German investors.
With more than 62,000 real client portfolios evaluated, the TMVV is the largest and most in-depth evaluation of its kind in the German-speaking world. The TMVV is a spin-off of the CAPITAL Top Independent Wealth Managers 2019 to 2023 studies, in which over 120 independent asset managers took part.
In the trend monitor, we also analyzed which individual stocks are most popular with the clients of independent German asset managers. The ranking is based on the frequency of occurrence of a particular share in the portfolios analyzed over the course of 2023. The table also shows how many of the asset managers surveyed are betting on these respective shares.
Surprise at the top: Thanks to the success of its globally hyped weight loss products, Novo Nordisk has had a year 2023 that can safely be described as a “candy storm”. The storm carried the pharmaceutical company to the top of the ranking of German stock favorites. Thanks to the resounding success of its diabetes and weight loss drugs, the market value of the Danish pharmaceutical giant has risen faster than the average weight of Germans. As a result, Novo Nordisk is not only one of the most valuable European companies, as it already is, but also the new favorite stock of German investors.
When it comes to the selection of individual stocks, German companies are still quite popular, which is probably due to their solidity and strong dividends. 14 of the 20 most frequently selected individual companies come from Europe, more than half of them from the DAX alone (9). The remaining six stocks are large US companies. Of the US stocks, four are from the elite group of the world's most valuable companies (“Magnificent 7”). Berkshire Hathaway and Johnson & Johnson complete the team of US stocks with their “German virtues”.
German shares mainly score with one strength: their reliable and reliably generous dividends. Germans are loyal to their top companies - and they thank them with generous profit distributions. Of the Allianz, BASF, Dt. Post, Dt. Telekom, Muenchener Rueck, Bayer, Siemens and Volkswagen, only one stock stands out: SAP. The European software market leader is the only German company to impress with the prospect of innovation and growth rather than generous dividends.
About "Trendmonitor Vermögensverwaltung" (Asset Allocation)
The "Trendmonitor Vermögensverwaltung" (Trend Monitor Asset Allocation) is the largest data-supported analysis of the investment behavior of independent wealth managers in German-speaking countries. The study, a cooperation between the Institut für Vermögensaufbau (IVA) and wealth tech software provider QPLIX, has been in existence since 2018 and is currently based on an analysis of more than 62,000 real client portfolios. More than 100 independent asset managers and their clients have agreed to the anonymized and aggregated analysis of their portfolio holdings. In concrete terms, this currently means a database of more than 25,000 securities (including real estate funds, REITs, etc.) and more than 8,000 funds and ETFs. The portfolio holdings are evaluated for the study four times a year, at the beginning of each calendar quarter. The portfolio holdings are provided by the custodian banks V-BANK, DAB BNP Paribas, Deutsche Bank, Baaderbank and Donner & Reuschel and are consolidated and processed in part with the help of the wealth management software platform from QPLIX, the leading specialist for digital asset management. The overall evaluation, on which the interpretation of the analysis is based, is made up of the criteria groups “portfolio structure”, “product implementation”, “risk management”, “cost efficiency” and “performance”.
Want to know more? Download the TMMV 2024 free of charge: